Amid Hotel Seoul

Amid Hotel Seoul sits in Jongno-Gu, one of those discreet four-star additions that travellers tend to bookmark before the rest of the city catches on. Geographically speaking it's within an easy walk of the city centre, and the reasonable location rating in guest reviews backs that up. Rooms feel well-appointed; the…

Amid Hotel Seoul sits in Jongno-Gu, one of those discreet four-star additions that travellers tend to bookmark before the rest of the city catches on. Geographically speaking it's within an easy walk of the city centre, and the reasonable location rating in guest reviews backs that up. Rooms feel well-appointed; the touches travellers mention most are an in-house restaurant and reliable wi-fi, and the comfort feedback has been consistently flattering. It feels lived-in rather than staged, which tends to be the difference between a stay you remember and one you don't. Pull the review pages apart and you find well over 2,000 reviews, with a strong consensus that's hard to engineer. Reputation has held up across enough stays to mean something. Expect to pay something in the region of €122 a night, a middle-of-the-road entry on the board, especially when stacked against nearby alternatives. Whether Amid Hotel Seoul is the right fit depends on the trip, but it earns a place on the comparison shortlist for Seoul more often than not.